Employer Branding Strategies to Build a Company Engineers Want to Work For

How can you attract the best tech talent in the world?

If you are having trouble recruiting or retaining engineers in a highly competitive market, you are not alone. One tactic to ease your troubles is to look for ways to build a stronger employer brand.

Engineers are attracted to companies that are developer-friendly, embrace team collaboration, and focus on innovation. By improving your employer branding strategy, you’ll be on your way to attracting the best candidates and retaining your best engineers.

In this webinar we will discuss how you can:

• Create a compelling value proposition that makes talented developers want to work for your brand
• Stand out from your competitors battling for the same tech talent
• Attract and nurture diverse engineering talent
• Learn from Mastercard and Trivago about their employer branding strategy